Friday, October 5, 2007

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VIRAL MARKETING: ADVERTISING IS CONTAGIOUS

NOTICES INVADE THE E-MAIL
have Internet and is based on the "boom" marketer of the moment. Trade are suggestive that arrive by e-mail and invite users to forward them.
On the door of a typical English department leaves a man with dark glasses and look-fundamentalist Saudi Arabia. Gets into a Volkswagen Polo, drives a few blocks and stops outside a bar. Always sitting driving out a detonator, you miss a moment of solemnity and operated. Boom!: The car explodes ... But inside, the body is intact and no one notices out what happened. Then the QuickTime window goes black and reads: "Polo. Small but tough. " The video comes from a known mail is not spam, and the surprise is as legitimate causes that immediately makes you want to resend.

Worth a look. That is precisely what is Viral Marketing and I-Advertising, the grain marketer of the moment: "spread" with the information known and perpetuate the brand advertising almost spontaneously. The formula is so simple and effective: the interactive video or game (or something else witty) is sent by mail to a group of people who respond to the target to which the product is directed. The message is seen and, if done properly, it is forwarded to friends or at least discussed publicly.

In this case also, the British Volkswagen used a controversial second-bra, letting it be known that the videíto had been created in its advertising department but immediately disavowed by violent and wrong. And, to top it off, mysteriously leaked to the website where it spread like an epidemic. "There are several definitions and names for viral marketing. Also called 'publicity contagious' but we prefer to call it I-Advertising is broader and our market because of viral negative connotations. "

The "Viral Marketing" is allowing people to give away and use your product or service for free in order to multiply your marketing quickly over the Internet. The idea behind viral marketing is that you include your ad with something free that people give or use.

Below are the 10 viral marketing strategies for greater impact:

1. Allows people to play your articles on their web sites, newsletters, magazines or books online. Include your resource box and the option to reprint the article at the end of each article.

2. Allows people to use any of your products for free as a free bonus for products or services they sell. Include your ad on all your products for free.

3. Allows people to use your online discussion board for your own web site. Some people do not have one. Just include your banner ad at the top of the board.

4. It allows people to sign up for a free web site on your server. Since you're giving away the space, ask them to include your banner ad at the top of the site.

5. It allows people to add your link to your website directory for free. Just ask them to put a link back to your web site, promoting your book.

6. It enables people to provide your free online service for its website visitors or subscribers to an online magazine. These could be e-mail free e-mail consulting, search engine queries, etc.

7. It allows people to give away your software is free. Only includes advertising your business within the software program.

8. It allows people to give away your web design graphics, models, templates, etc. that are free. Just include your ad on them or ask people to put a link directly to your web site.

9. It allows people to place ads on your free book online, and in return, they give away the book to visitors of your website or online journal subscribers.

10. It allows people to give away your free book online visitors. Then, their visitors will also give away. This is just going to spread your advertising across the Internet.

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The 22 Immutable Laws of Love

Be amazed with the result

The aim of marketing is to meet the needs and likes the prospect of a product or service and conform to them. This technique is present in politics, in the shopping cart in the media and now also in your relationships.
To ease the task, we have adapted to the market in the couple's 22 fundamental laws of marketing, developed by Al Ries and Jack Trout (Ed. McGraw Hill). Take note because it works well serve this business and competitors you will encounter over the life of a product such as love, perish if you apply all your resources. In short, whether through advertising decide to take home a bottle of blue instead of pink Insurance is also useful if you apply its principles to your love life. Try it, see what happens!.

1. Act of leadership.
is better to be the first to be the best. Why all men remember their first girlfriend? Therefore, it was the first. The other may be better in many respects, but will ... the others. So, if you can not release the heart of your kid, do not despair and then reads the law number 2.

2. Law category. Search
something that you're the first. If the category of being the first girlfriend and is busy, do not fret. Find out where the land is still virgin. For example, he may not have ever lived with anyone, maybe the strategy is to become his first wife or perhaps have greater complicity with him ... in bed.

3. Law of perception.
you feel you're the best, the only one. There is no good or bad products, so there are perceptions about what is better or worse. If you see a positive, even your flaws become virtues. To do this, get good subliminal advertising, you feel you're a perfect woman can not be matched.

4. Law of concentration.
Think of something that just reminds you of you. Choose a word accomplice, a personal gesture, an affectionate nickname, a romantic song ... to remind you and the chemistry between you. When you see or hear, you light up the eyes unconsciously.

5. Law of exclusivity.
not spend efforts to compete like crazy. If your mother, your ex or a friend have taken over a word or image in your mind, do not try to appropriate the same. Find something that will uniquely identify you.

6. Law perspective.
Spread your arms, but do it slowly. Do not use all your forces in a first impression or you will blossom one day. Take time to see what the reactions that occur and acts taking them into account.

7. Law of the ladder.
Use your resources as your position. If now the crazy guy who has no more than an acquaintance, forget about acting as your soul mate or, worse, like a wolf, or will run. If it is between two good friends, begins to deploy your weapon of seduction.

8. Law of the opposite.
not copy other strategies, innovate. That your guy only likes lentils as does his mother, because they go home to eat them and visit from time to time. Banish that plate in your cookbook and try something that only you know him. And how!
9. Law of duality.
Watch carefully to competitors. As good marathon champion you are, keep your pace, but looking through the corner of his eye where you are and what your main adversary.

10. Resources Act.
Use your imagination to avoid routine. Besides having a good strategy, you need adequate resources to invest in this idea and keep the spark. So, you know, take imagination to avoid monotony.

11. Law of line extension.
Enamora also his family and friends. Once you're sure the relationship with him, he begins to introduce in other areas of your environment. Family and friends are the following markets to extend your brand value. Take your marketing plan by them, but remember that your main concern is him. Do not neglect.

12. Law of the mind.
not enough to be a facade. No matter how fashionable you are, you have to bring something more than a beautiful body. Believe some emotional dependency, engaging with their innermost desires. You know, today for you, tomorrow for me.

13. Law of sacrifice.
To achieve something, you have to give up something. Sometimes we throw ballast to keep the ship afloat. But before giving up something, think how much you can live without it. For example, Is there space in your closet for two? Do you mind getting up and another takes your bathrobe? Do not deprive yourself of important things for you.

14. Law of acceleration. Rate
if really worth. Before picking a running start and throw out all of the law after him, make sure it is more than a whim. Do not waste too much time yours (or yours) if all you want with that guy so attractive is to have a couple of passionate encounters.

15. Law sensational note. Watch
image you offer. Think of how people see you on all his friends. If you are always arguing or talk like a drill sergeant, they will believe you're a witch. Ultimately, if there are problems, others will justify saying you had a bad temper, no matter how cuddly you were with him in private.

16. Law of truth.
Do not play perfect. At first everything is wonderful, understanding, good words ... Do not miss these forms, but try to show you the way you are. So do not fool anyone and show your desire for a sincere relationship with your partner. All virtue.

17. Law singularity.
A good talk you avoid problems later. Many couples because they fall off and fall into the same problems everyday. Do not miss. It is essential that the two there is good communication and acabéis once and for all with what bothers you.

18. Attributes Act. Acknowledge your mistakes with humor. Make a mistake: negative point. We recognize, plus. You do with a certain grace, a virtue. If you show your flaws with humor, he would love to be with you, because they compensate for the failure with laughter.

19. Law Division.
Discover if you have paternal instincts. Over time, a category (you) want to be subdivided into other (children). Make sure he shares this idea and test its ability to deal with others. Give a plant and if cared for three months, buy a pet. If he survives, there may be possibilities!

20. Law of the unpredictable.
Be flexible to adapt to the changes. Over time, will leave the tube open toothpaste, wash basin full of hairs and dirty clothes behind the door ... Try, as far as nerves let you be malleable. You must go in line with changes relationship to be making demands.

21. Law of failure.
accept defeat as part of life. Your hobbies will also appear. When the leg goals, accept or eventually come to a major failure. So you can win back your partner, taking into account the errors that you should not commit. As the Emperor Julius Caesar said: "One learns more than defeat a victory." This should be your maximum.

22. Law of Success.
To stay as leader, do not sleep. Success often lead to arrogance and arrogance to failure. So do not sleep on their laurels after having passed the first test and think there is a long road ahead to keep your leadership position.

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MARKETING MARKETING AND THE INTERNET


Internet marketing originated in the early 1990s as simple web pages, text-only offering product information. Then, following the development of the Internet, evolved into advertisements complete with gráficos.Actualmente internet as a means of communication increasingly important and used by milions of people around the world.

As we know, Internet is an interactive medium, unlike traditional media like radio or TV, allows the preferences and consumption trends of the potential client and deploy personalized information according to ellas.Internet has changed the world of marketing and business general.

Therefore, we must take into account the use of that environment when developing our marketing strategy. Currently, e-Marketing (Internet Marketing) is an option increasingly used by companies to disseminate and promote their products and services. The real importance of marketing on the Internet is that it definitely shows with all its power and it becomes almost infinite.

Internet advertising has many advantages: - allows to measure very accurately and continuously the result of advertising campaigns-Lets come into direct contact with potential customers or users, allows continuous adjustments and modifications to the campaigns by the exigencies of the moment "It's much cheaper than the media" traditional "- Analyze the type of clientele that purchase our productoActualmente, there are many agencies specializing in Internet advertising. These companies are dedicated to finding advertisers, to advise, create ads and banners for the Internet, developed Internet marketing plans, analyze the audience ...

internet marketing strategies

The eMarketing search engine and email are the basis of the most successful campaigns today. However, emerging channels are gaining strength the Blog's cone, social networks and the RSS.Es very strange that one strategy will make you succeed in your online business.

We Need a marketing strategy at various levels or even choose the most appropriate strategy. There are many possibilities: development of a website aimed at sales, email marketing, search engine optimization (the best free advertising tool ).... There's no serves to simply have a website if it is not effective in the interests of your business or company.

today is of little use having a website like that. If anyone knows or visit to your company will have the same utility as a tent in the desert!